Insight video series art direction and storyboardingThe StudioArt direction, storyboarding

The brief

Create a series of insight videos where selected personnel across different departments of The Studio talk about their work and the future of the pharma industry.

The challenge

Setting up a filming area in our office board room with limited space and limited natural lighting. Directing the filming day with a multi-camera set up as well as art direction and creation of storyboards with added details on screen to support the content, keep the videos visually engaging and reinforce the art style and branding of The Studio. 

The solution

After supporting the production team on the filming day, they produced initial cuts of each video. I created an art style where text and visual effects appear on screen in our brand colors. I created storyboards for the production team to implement any design changes to the final videos. I also delegated creation of additional storyboards to other members of the design team, making sure the result adhered to the overall art direction for the project.
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